Our Story

Lucky 21 began selling on Amazon in 2016 with a focus in apparel. Today, Lucky 21 represents over 100 national brands and has a staff of over 140 employees. With decades of experience in the retail sector, we understood the importance of profit margins, inventory turn, and open-to-buy planning. By applying these abilities, we quickly grew to become a high-volume seller with an expansive catalog.

 

In 2016, forecasting the needs of brand owners, we began an initiative toward exclusive brand representation. Through exclusive partnerships, we are able to help brands maximize profitable direct-to-consumer sales while protecting the integrity and identity of the brand and its products.

2016

9%

2017

18%

2018

27%

2019

36%

2020

45%

2021

54%

2022

63%

2023

72%

2023

81%

2025

90%

2026

100%

2 Marketplaces

36+ Storefronts

6500+ Listings

140 Employees

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